Gamification refers to the use of gaming mechanisms aimed at solving practical problems or arousing engagement among a specific audience. Increasingly, this set of techniques has been applied in a variety of fields, such as health, education, public policy, sports, and especially project management in IT teams.

Gamification is the use of design and game elements – from badges to leaderboards, team games and narratives – that drives employee engagement, a sense of completion, competition, mastery and alignment with company goals.